Friday, 6 October 2017

CODES AND CONVENTIONS OF A MUSIC VIDEO

To be able to construct a music video you need different techniques which are the codes and conventions, there are two types of codes and conventions symbolic and technical. The technical codes and conventions are techniques that are used like the types of shots, choice of lighting the speed of editing and the genre.
Secondly the symbolic techniques are techniques beyond what you can see like body language, facial expressions the the mise en scene. The reason why codes and conventions are used is because it creates a structure when creating the video and it helps the audience recognise the genre through the codes you are using.
The way the camera is used is crucial because without the correct camera shots the video would not have a good impact, the camera shots come from using the correct angles the the correct movement because the shots you use determines what type of music video you are going for, if the music you have chosen is quick paced the camera movement would have to be quick to match the song otherwise it would be out of proportion.
Image result for camera crane or tracker
When the merge between the music and the shots you have to chosen to use takes place the editing has to be on top form as you need to meet the pace of the music with the editing by using fast cut shots, in addition this the editing process is where everything gets finalised so you can see if anything needs to change or if your missing something, it also gives you the power to adjust things at the click of a button by manipulating the shots.
Image result for editing
Finally, the mis en Scene of a music video is where everything behind the scenes takes place in order for the music video to have a professional effect, its focuses on the lighting, props, costumes and makeup, location and colour. These are the things that people forget are important in a music video but without them the video would be missing affects.

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